Overview of the Role

As the Senior Sales Lead of Luxury Segment in GSC Group of Companies, you will drive national

sales performance across premium categories by developing strategic growth plans, managing

key client relationships and delivering revenue targets. You will partner with clients to understand

their business objectives, craft compelling proposals, and apply market insights to expand luxury

portfolios. This role also leads and motivates a high-performing team while collaborating cross

functionally to execute scalable campaigns that support overall business growth.

Job Responsibilities

Drive and implement effective sales strategies that target GSC LUXE brand categories and deliver on sales target

• Deliver sales target assigned
• Develop sales strategies that are customized for LUXE brand categories
• Stay in tune with the LUXE brand categories dynamic and trends
• Inform management team and N+1 on latest LUXE brand category dynamic & trends  
• Develop strategies to address and overcome sales challenges.  

Establish Relevant Strategic Partnership

• Strengthen relationship with existing portfolio of clients, handle all top-to-top discussions.
• Proactively identify & build relationships with existing clients to increase revenue and scale.
• Build sustainable pipeline of new clients by identifying new potential clients and follow-through.

Drive effective business reviews that engage & strengthen existing partnership

• Provide campaign performance update and insights to existing clients
• Provide solutions & ideas to strengthen campaign performance that help deliver client’s business objectives
• Partner with Business Insight & Analytic team to curate data driven and insightful business reviews

Keep management informed on business opportunity, challenges and next steps

• Prepare & present periodical qualitative, statistical & quantitative reports in sales, marketing budget, scheduled expenditure, collection & projected analysis.
• Update and report monthly performance via management dashboard.
• Propose plans to meet sales targets when there is a shortfall and execute in full.

Lead, Motivate and Coach Assigned Direct Reports 

• Development and coach assigned direct reports
• Motivate direct reports with incentive scheme
• Ensure direct reports are motivated and engaged (measure by employee satisfaction scores)

Effectively drive and execute assigned projects

• Drive strategic sales related project that enhances the organisational ability to compete in media related categories (on screen advertising, digital advertising, space rental opportunity etc.)
• Plan and execute the project
• Collaborate effectiveness with cross-functional teams (within Marketing Division & total company) in executing and delivering the project
• Track performance of the project post execution

Job Requirement

Education
• Bachelor’s Degree in Business Administration, Marketing, Communications or a related field
• Postgraduate qualifications such as an MBA or relevant Master’s Degree are an advantage
• Professional certifications in Sales, Marketing or Digital Marketing are a plus

Technical Skills
• CRM systems and sales pipeline management tools
• Microsoft 365 (Excel PowerPoint Teams) for reporting and collaboration
• Data analysis and sales performance tracking (Excel or Power BI)
• Proposal development and presentation skills

Professional Knowledge

• 10+ years of experience in sales or key account management with leadership exposure
• Proven track record in achieving revenue targets and managing high-value clients
• Strong understanding of Malaysian market and consumer behaviour
• Commercial acumen in pricing, revenue growth and ROI management
• Ability to manage stakeholders across clients and internal teams
• Experience leading and developing high-performing teams

Core Competencies

• Strategic and entrepreneurial mindset
• Leadership and team development
• Data-driven decision making
• Strong ownership and results orientation
• Stakeholder management and collaboration
• Continuous improvement and adaptability